I’m Laura Keen, a late-40s mom, fitness lover, and advocate for women’s health. After years of following generic plans that didn’t work for my perimenopausal body, I discovered the science of genetics-based wellness. Now, I use my certifications in personal training, nutrition, and genetic-based coaching to help women like you break through barriers and achieve real, lasting results.
Hi, I'm Laura!
No two women are alike. Your plan should reflect your DNA, your lifestyle, and your goals. My approach is compassionate, science-driven, and deeply personal—because wellness isn’t just about numbers; it’s about living fully.
I Believe
Explore the genetics of how you feel, function, and look. GX Renew delves into skin aging, sun sensitivity, motivation, sleep, inflammation, and more—helping you age with resilience and vitality.
GX Renew
(Healthy Aging)
This test examines the genes influencing weight loss, macronutrient and micronutrient metabolism, and exercise response. Discover how your body processes carbs, fat, and protein, and get a plan that maximizes your results.
GX Slim
(Weight Management)
Our flagship DNA solution analyzes 36 traits and 123 genetic markers related to weight loss, nutrition, exercise, recovery, and more. You’ll receive a comprehensive report and a fully customized fitness and nutrition plan—interpreted and explained by a Certified Genetics-Based Program Designer.
Total Body
Genetic-Based Test
Your journey is unique. With the right knowledge and support, you can feel strong, confident, and healthy at any age.
You’re a woman in your 40s or 50s, balancing family, career, and self-care. You want to feel good in your skin, stay active, and age gracefully—with a plan that fits your life.
Why Blue Ridge Roots?
Will share reviews as soon as results develop!
Coming Soon!
Client Reviews
Our clients are women ages 40–60, balancing family, career, and self-care. They want to gain self-confidence, feel strong and healthy, and age gracefully—with a plan that adapts to their real lives.
Because Your Body Has Its Own Blueprint
GX Slim (Weight Management)
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This test examines the genes influencing weight loss, macronutrient and micronutrient metabolism, and exercise response. Discover how your body processes carbs, fat, and protein, and get a plan that maximizes your results.
Contact for pricing—each plan is tailored to your needs.
Our flagship DNA solution analyzes 36 traits and 123 genetic markers related to weight loss, nutrition, exercise, recovery, and more. You’ll receive a comprehensive report and a fully customized fitness and nutrition plan—interpreted and explained by a Certified Genetics-Based Program Designer.
Contact for pricing—each plan is tailored to your needs.
Total Body Genetic-Based Test
Close X